Astick: Success with Trendy Postless Disposable Vapes
The cannabis industry is facing price pressure as its products mature, especially in the competitive market for disposable vape pens. More and more, buyers are leaning toward vape pens with transparent windows that let them see the quality of the oil inside. One standout trend is the rise of postless disposable vapes, which has especially caught the attention of younger consumers.
Artrix has noticed this shift and introduced Astick, a postless disposable vape pen that meets these new consumer preferences while also maximizing profits for partners. In this blog, we’ll delve into Artrix’s introduction of Astick, and explore how the cannabis industry is adapting to price pressures and changing consumer preferences.
Case Study: Limitation of High-Priced Postless Disposable Vapes
Turn, a brand by Forbidden Flower and Turning Point Brands, is renowned for its meticulous production standards. It precisely converts THCA into D9-THC, establishing its presence in cannabis oil and disposable products.
Turn’s Rise in the California Market
In California’s competitive cannabis market, Turn stands out in vaporizers. It climbed steadily, reaching the top 10 by February and maintaining the 9th position in March and April. Sales surged from $2,045,950 in January to $2,902,740 in April, averaging $13 per product.
The flagship product leading this charge is the Turn Down – Watermelon Sugar High Live Resin Disposable (1g). Between 2023 and 2024, this product witnessed substantial growth in both sales and market share, priced at approximately $39.50 per unit on weedmaps. Sales skyrocketed from around $750,000 to $1 million, with its market share increasing from slightly above 5.0% to 6.4%.
Challenges to Turn’s Market Expansion Beyond California
However, Turn’s market share may face concentration or limitation challenges. While the brand’s performance in the disposable category in California is commendable, consumers in other markets may be hesitant to purchase even a double-priced disposable vape, especially given the prevalence of low-price strategies and intense competition in the disposable market. As a result, Turn’s market visibility and impact in other states remains uncertain based on available data.
Trends and Strategies in the Postless Disposable Vape Market
The disposable vape market, led by brands like Turn, is moving towards postless designs. This trend offers advantages like convenience and lower production costs, but the high prices of postless products from leading brands deter many consumers.
The Artrix consultancy team found that small to medium-sized private label brands often avoid the common pen-shaped disposables, opting instead for cylindrical designs to meet market demand. These brands may lack their own product lines and aim to introduce disposable products using their own cannabis oil to quickly capture market share. Without in-house production capabilities, they rely on external suppliers for high-quality, stable supplies.
Brand owners and distributors also face fierce competition. Artrix team noted that they understand that leveraging marketing channel differences and rapidly increasing sales in the cylindrical disposable category is crucial. Establishing the reputation of their oil products first, they then promote more disposable and equipment categories, requiring an efficient supply chain and support services.
In markets with unclear legal status, demand focuses on product diversity and personalization. Limited oil product varieties may not meet all consumer preferences, leading to higher requirements for product appearance and discretion. These consumers, sensitive to trends and price, prefer stylish and personalized products.
Learn more about：2024 Cannabis: Legal Reforms, Market Growth, and Postless Disposable Vape
Astick: The Ultimate Postless Disposable Meeting Market Demands
How to strike the balance between satisfying consumer needs and ensuring profitable partnerships is a formidable challenge. Yet, Artrix’s postless vape, Astick, achieves this feat admirably. By marrying cost-effectiveness with premium quality, Artrix lowers Astick’s production costs while upholding superior quality and performance. This enables partners to sell Astick at lower prices, capturing larger market shares and yielding higher profits.
Balancing Cost-Effectiveness and Quality
In contrast to Turn, Artrix’s Astick is strategically positioned. Artrix recognizes the critical link between partners’ success and product cost-effectiveness in the market. Therefore, it delivers profit margins to B2B clients amidst intense low-price strategy competition, offering users exceptional value and a deluxe vaping experience.
Blending Discretion and Style
Moreover, Astick boasts unique features like heightened discretion for easy concealment, resembling a mini cylindrical e-cigarette even in public settings. Its transparent postless design ensures clear visibility of the oil window, facilitating convenient oil level monitoring while enhancing aesthetics. Astick seamlessly blends visual appeal with functionality, catering to the market’s demand for modern, stylish products, particularly enticing trend-conscious young consumers.
Advantages of Postless Disposable Vape Design
1. Reduced Clogging for Premium Oils
Clogging is a top worry among cannabis vape users using premium oils like live rosin, THC, HHC & Delta-9. Postless disposable designs actually greatly reduce the risk of clogging compared to a traditional centerpost device. In contrast to center post designs that use tiny intake holes that are easily clogged, postless models have an open, porous cavity at the bottom of the tank. We have more space here as it uses gravity to optimize oil flow so that no drop of premium oil goes wasted. That design provides a steady free-flowing of the contents — for us cannabis connoisseurs, that means a much less clogging workflow.
2. Increased Flexibility for Infused Focus
These disposable vape models are postless, which is ideal for users who want to dab different exotic concentrates. Different types of cannabis products can be kept in the open oil chamber, such as from profiled live resin to THC, HHC Delta-8. It allows users to enjoy a full spectrum of cannabis experiences while clogging is not an issue, promoting versatility where one might desire a variety of concentrates.
3. Supporting Health-Conscious Vaping
The postless disposable vape devices are an attractive option for health-conscious users. These devices appeal to the consumer who is after a cleaner, healthier option for cannabis consumption by eliminating possible exposure to some materials. Such a health-focused commitment further validates that postless designs are best suited for individuals making their lifestyle choices with health as the top priority factor in their cannabis journeys.
4. Improved Airflow for Superior Vaporization
Postless disposable setups often provide optimized airflow configurations that enhance both vapor production and flavor. Without a central post, these devices support a more efficient airflow path, reducing turbulence and promoting a smoother draw. This feature is particularly appealing to enthusiasts seeking robust vapor production and refined flavor profiles.
5. Sleek Aesthetic for the Style-Conscious User
Postless disposable vape designs are both practical and visually pleasing. The lack of center post creates for a clean, minimal look, consistent with modern design preferences — a combination dutifully appreciated by users who need the performance and are not here for the looks.
6. Simplified, User-Friendly Design
Postless disposables scant cleaner, simpler experience with fewer parts under hands to disassemble and clean. Postless designs are simple to work with, and beginner friendly as well as veteran use; simple always means less hassle, adding convenience and sexy on their own.
7. A Glimpse into the Future of Vape Technology
Postless disposable designs will be a mainstay in future advancements as cannabis vape technology progresses. With the growing popularity of postless setups, manufacturers have innovated new materials and construction methods to find the best combination of outputs needed without compromising any single advantage over one another. Forward contrast styles of postless set ups place these types of setups on the leading edge of cannabis vape technology to suit needs for a sophisticated consumer base.
In Summary
Postless disposable cannabis vape designs are used for a reason, and the benefits of postless vs traditional center post models are obvious—fewer clogs, versatility in types of concentrates that can be used, and increased aesthetic/usability. With the evolution of this design concept, it is undoubtedly the best choice for cannabis consumers who have anticipated an improved version of uninterrupted vaping experiences and brings exciting stories ahead for cannabis vape technology.
For cannabis brands seeking a standout vape product, Artrix’s postless vape, Astick, is an unmissable choice.
